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New French Open champ Maria Sharapova to launch new fragrance for Avon

Russia's Maria Sharapova poses with the trophy in front of the Eiffel Tower, one day after defeating Romania's Simona Halep in the women's final of the French Open tennis tournament in Paris, France, Sunday, June 8, 2014. (AP Photo/Michel Euler)

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Russia's Maria Sharapova poses with the trophy in front of the Eiffel Tower, one day after defeating Romania's Simona Halep in the women's final of the French Open tennis tournament in Paris, France, Sunday, June 8, 2014. (AP Photo/Michel Euler)

NEW YORK, N.Y. - New French Open champion Maria Sharapova has something else to celebrate: a new fragrance.

The tennis ace is the face of Avon Luck, for men and women. It's her first partnership with the beauty brand, but not her first perfume; she launched an eponymous one with Parlux nearly 10 years ago.

Avon Luck will be launched in Europe in September and then will be rolled out in North America and Asia after that.

Sharapova says Avon Luck will encourage people to "savour and truly enjoy our triumphs," which is what she's been doing lately. She won her fifth Grand Slam title with her French Open victory over Simona Halep last Saturday.

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Online:

http://www.mariasharapova.com/

http://www.avon.com/luck

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