Accessibility/Mobile Features
Skip Navigation
Skip to Content
Editorial News
Lifestyles
Classified Sites

The Canadian Press - ONLINE EDITION

Google launches music service in Canada as streaming competition heats up

TORONTO - Google is stepping into the streaming music game in Canada with the launch of Google Play Music, the latest in a growing number of services that could change how Canadians listen to their favourite songs.

The company announced Monday that its all-access subscription service would be the centrepiece for a broader digital music service that offers music on mobile phones, tablets and personal computers.

Aside from streaming, users can also buy tracks for their personal collections, quite similar to Apple's iTunes store.

Google's streaming service is one of the most extensive offerings available to Canadians yet, and a highlight of the technology giant's launch into selling music in Canada.

Google Play Music users will have streaming access to 25 million songs, which the company says is several million more tracks than its U.S users can access. The cost is $9.99 per month, after an introductory rate.

The rollout will be available for phones and tablets on both the Android operating system and Apple's iOS devices.

"You can create radio stations from any of your favourite tracks, artists or genres, or you can listen to our precurated playlists from Google Play Music's team of music experts," said Zahavah Levine, director of global music partnerships at Google Play.

Levine said the Canadian version of the service will cater to local tastes, which includes a selection of Francophone music and a playlist that showcases this year's Juno Award winners.

The presence of legal on-demand streaming music has been limited until recently in Canada.

Last month, Shaw Communications partnered with digital service Rdio to help expand its presence in the country as part of a marketing, content and promotion partnership.

Last year, free streaming music service Songza opened an office in Toronto with the goal of getting a head start against its competitors like Spotify and Pandora, two popular international streaming services that aren't yet available in Canada.

Google's arrival in Canada was also stalled by securing royalty agreements with local music organizations.

"It's complicated, so it took some time to hammer out," Levine said.

"But we worked hard together to make it happen."

Google Play Music is already available in 25 other countries, including the U.S. and Mexico.

Follow @dj_friend on Twitter

  • Rate this Rate This Star Icon
  • This article has not yet been rated.
  • We want you to tell us what you think of our articles. If the story moves you, compels you to act or tells you something you didn’t know, mark it high. If you thought it was well written, do the same. If it doesn’t meet your standards, mark it accordingly.

    You can also register and/or login to the site and join the conversation by leaving a comment.

    Rate it yourself by rolling over the stars and clicking when you reach your desired rating. We want you to tell us what you think of our articles. If the story moves you, compels you to act or tells you something you didn’t know, mark it high.

Sort by: Newest to Oldest | Oldest to Newest | Most Popular 0 Commentscomment icon

You can comment on most stories on brandonsun.com. You can also agree or disagree with other comments. All you need to do is register and/or login and you can join the conversation and give your feedback.

There are no comments at the moment. Be the first to post a comment below.

Post Your Commentcomment icon

Comment
  • You have characters left

The Brandon Sun does not necessarily endorse any of the views posted. Comments are moderated before publication. By submitting your comment, you agree to our Terms and Conditions. New to commenting? Check out our Frequently Asked Questions.

letters

Make text: Larger | Smaller

Brandon Sun Business Directory
Sudden Surge: Flood of 2014
Opportunity Magazine — The Bakken
Why Not Minot?
Welcome to Winnipeg

Social Media