A Recycle Everywhere container in Morden. The program is the first province-wide away-from-home beverage container recycling initiative
in Canada. (SUBMITTED)
A litter audit of Brandon and Winnipeg has found that residents are littering fewer beverage containers, which is helping to keep city streets clean.
Since the audits began in 2010, there have been noticeable reductions in beverage container litter at Brandon and Winnipeg sites, resulting in reductions of 51 and 24 per cent respectively.
"This long-term audit tells us that year over year, Manitobans are making increasingly informed choices about where they put their used packaging, including putting their empty beverage containers into recycling bins," said Ken Friesen, executive director of the Canadian Beverage Container Recycling Association, which operates the Recycle Everywhere program.
"CBCRA is pleased to see that our efforts in educating the public, participating at events and offering Recycle Everywhere bins in public spaces across the province are resulting in increased public awareness, less littering and more recycling."
MGM Management, a B.C.-based environmental consulting firm, conducted the litter audits in 2010, 2012 and 2013. The firm has conducted 28 litter audits for North American municipalities and provincial authorities since 2002.
The audit breaks down litter into two classification systems — "large" litter for those items more than four square inches in size and "small" for anything less. Empty beverage containers are considered large litter items.
"Our 2013 litter audit shows us that Manitobans are responding to Recycle Everywhere’s awareness campaign, as evidenced by their improving litter and recycling behaviours," said Arielle Gurevich of Recycle Everywhere.
The audit was conducted in Steinbach for the first time this year, and MGM Management found the city had the lowest large litter rate the firm has ever encountered.
The auditors also noted significant increases in Recycle Everywhere bins on Brandon and Winnipeg streets for 2013, and a large number of bins on Steinbach streets.
Recycle Everywhere is Canada’s first province-wide away-from-home beverage container recycling program.
It has partnered with communities, schools, businesses, provincial parks, community centres and events throughout Manitoba and provided them with the best Recycle Everywhere bin for the space free of charge.
Founded in 2010, the Canadian Beverage Container Recycling Association is a not-for-profit, industry-funded organization whose membership includes beverage brand owners and distributors. CBCRA is committed to reaching the government-mandated target of recovering 75 per cent of beverage containers sold in Manitoba.
To learn more, visit www.cbcra-acrcb.org and www.recycleeverywhere.ca.
Republished from the Brandon Sun print edition December 19, 2013