Holiday shoppers gave the CNIB Foundation a nice Christmas gift last year, helping to raise nearly $14,000 for programs in Brandon.
The holiday gift-wrap centre, which was open at the Shoppers Mall from Nov. 22 to Dec. 24, wrapped 3,124 gifts and raised $13,950.
That’s very close to 2018, when the centre raised $14,529, said Glenda Gascoigne, the CNIB Foundation’s administrative co-ordinator in philanthropy.
Shoppers Mall was a title sponsor, providing the venue space and supplies such as ribbons and bows. The foundation supplies the wrapping paper.
"It’s a joint effort, for sure," said Gascoigne.
As well, more than 200 volunteers donated their time to the fundraising effort.
"It’s a lot of commitment by the volunteers," Gascoigne said, adding many put in six- and seven-hour days staffing the gift-wrapping centre.
"We have what we call ‘elves’ that look after a certain week, so they look after all the details of the co-ordinating of the volunteers and so on and so forth," she said.
"So it’s a lot of engagement from the community, for sure."
Proceeds support the CNIB’s live, play, learn and advocacy programs in Brandon, Gascoigne said, which enable blind and partially sighted individuals the opportunity to be part of a thriving community.
The CNIB Foundation is a non-profit organization that delivers innovative programs and powerful advocacy that empower people impacted by blindness to live their dreams and tear down barriers to inclusion. To learn more, visit cnib.ca or call toll-free 1-800-552-4893.