Campaign urges you to Buy Manitoba
Advertisement
Read this article for free:
or
Already have an account? Log in here »
We need your support!
Local journalism needs your support!
As we navigate through unprecedented times, our journalists are working harder than ever to bring you the latest local updates to keep you safe and informed.
Now, more than ever, we need your support.
Starting at $15.99 plus taxes every four weeks you can access your Brandon Sun online and full access to all content as it appears on our website.
Subscribe Nowor call circulation directly at (204) 727-0527.
Your pledge helps to ensure we provide the news that matters most to your community!
To continue reading, please subscribe:
Add Brandon Sun access to your Free Press subscription for only an additional
$1 for the first 4 weeks*
- Enjoy unlimited reading on brandonsun.com
- Read the Brandon Sun E-Edition, our digital replica newspaper
*Your next Free Press subscription payment will increase by $1.00 and you will be charged $20.95 plus GST for four weeks. After four weeks, your payment will increase to $24.95 plus GST every four weeks.
Read unlimited articles for free today:
or
Already have an account? Log in here »
Hey there, time traveller!
This article was published 27/04/2012 (5252 days ago), so information in it may no longer be current.
IF it grows or is processed and packaged in Manitoba, buy it and eat it.
That’s the message of the new Buy Manitoba campaign launched Thursday by Premier Greg Selinger and Canada Safeway.
“It’s a big step, but it’s a baby step,” said Dave Shambrock, executive director of the Manitoba Food Processors Association, which is co-ordinating the Buy Manitoba public education campaign. That campaign includes Manitoba-made products promoted in stores and in media advertising.
“The value of grocery sales and food service sales in Manitoba each year is staggering. It’s in the billions of dollars. Our agenda is to help keep more of those dollars circulating within our economy.”
Shambrock said the plan is to work with others in the province’s food services industry, including independent grocers and farmers markets, so word of the program spreads.
“The bonus for everybody that buys Manitoba products is that they’re great products,” he said. “They’re safe. They’re nutritious. They’re made to the highest standards.”
A Manitoba-made food product is defined as one made entirely from ingredients from Manitoba or composed of more than 85 per cent of main ingredients from Manitoba. All the processing and packaging must also be done in the province.